Amazon SellerApp Utility Extension

✦ Stop Downloading Brand Analytics Reports One at a Time — Bulk Export Everything You Need in Minutes ✦

The Seller Utilities extension connects to your Amazon Seller Central account and gives you access to four Brand Analytics reports through a single interface. Instead of navigating Seller Central's menus repeatedly for each ASIN, brand, or marketplace, you configure everything once and download together. The extension handles data aggregation automatically so you're not stuck merging CSV files afterward.

✓ Amazon's Search Query Performance

What it tells you: This report shows how shoppers move from search to purchase for your products. It tracks the full funnel from impressions to clicks to cart adds to purchases, broken down by the specific search queries driving that activity. You can see which keywords bring traffic but don't convert, which ones actually drive sales, and how you stack up against competitors for the same terms.

Use cases:

• Identify high-impression, low-conversion keywords that need listing optimization