Handshake – Community Marketing Automation

Handshake helps you join conversations where your customers are already talking - and increase your AI search visibility at the same time.

The Handshake extension works with the Handshake platform to help founders and marketers participate in relevant discussions across online communities and social platforms.

By contributing helpful, natural responses in real conversations, Handshake helps you find high intent leads for your business and helps your product get mentioned across the web - improving visibility not just on social platforms, but in AI search engines.

This approach, often referred to as AI search visibility or GEO (Generative Engine Optimization), is becoming a key growth channel for modern companies.

Handshake identifies opportunities for meaningful conversations in the web app, and the extension makes it easy to post helpful responses directly from your browser.

Instead of cold outreach or spammy promotion, Handshake helps you contribute useful insights in conversations where your product is genuinely relevant.