Category research

Explore Chrome extension categories

Compare category size, paid ratio, competition, and 30-day momentum before opening individual products.

Categories: 18Extensions: 206,658User reach: 2.1BSpotlight: Tools
View switch

Choose a category to inspect

Select a category to update trends, competition metrics, and product links.

Spotlight category

Tools

Review category momentum, then open Explore or rankings for specific products.

Extensions78,360
Total users250M
Average rating4.6
Paid ratio10.2%
Competition4.1K
30-day avg. growth90.3%
Trend

30-day category user trend

Review how total users are moving across the category to see whether the market is slowing or still accelerating.

30-day user change

Start
252.6M
Latest
250M
30-day user change
-3M
245.8M248.8M251.8M254.8M257.8M2026年5月5日2026年5月20日2026年6月3日Latest: 250M
2026年5月5日2026年6月3日
Research cues

Category signals

Use these metrics to decide what to compare next.

Monetization depth10.2%

Shows how often products in this category include paid or premium offers.

Competitive pressure4.1K

Higher density usually means stronger positioning matters more.

Average rating4.6

Use it as a satisfaction baseline when comparing products.

Category map

Compare market size, monetization, and competition

Categories are ordered by total users so you can review large markets first, then work down into mid-tail segments.

Productivity

Workflow & Planning

Productivity market segment

Extensions
35,227
Total users
1.1B
Paid ratio
9.84%
Competition
1.7K
Productivity

Tools

Productivity market segment

Extensions
78,360
Total users
250M
Paid ratio
10.2%
Competition
4.1K
Make Chrome Yours

Privacy & Security

Make Chrome Yours market segment

Extensions
3,719
Total users
166.8M
Paid ratio
19.3%
Competition
196
Make Chrome Yours

Accessibility

Make Chrome Yours market segment

Extensions
7,112
Total users
135.4M
Paid ratio
8.63%
Competition
380
Productivity

Developer Tools

Productivity market segment

Extensions
20,859
Total users
116.6M
Paid ratio
9.68%
Competition
1.1K
Productivity

Education

Productivity market segment

Extensions
8,143
Total users
88.3M
Paid ratio
9.48%
Competition
445
Lifestyle

Social

Lifestyle market segment

Extensions
6,292
Total users
70M
Paid ratio
12.6%
Competition
348
Productivity

Communication

Productivity market segment

Extensions
5,241
Total users
68.5M
Paid ratio
9.62%
Competition
290
Lifestyle

Shopping

Lifestyle market segment

Extensions
6,152
Total users
46.5M
Paid ratio
9.98%
Competition
348
Lifestyle

Fun

Lifestyle market segment

Extensions
8,292
Total users
37.1M
Paid ratio
5.9%
Competition
476
Make Chrome Yours

Functionality & UI

Make Chrome Yours market segment

Extensions
9,094
Total users
25.5M
Paid ratio
8.15%
Competition
533
Lifestyle

Entertainment

Lifestyle market segment

Extensions
4,669
Total users
19.7M
Paid ratio
8.48%
Competition
278
Lifestyle

Games

Lifestyle market segment

Extensions
6,152
Total users
12.4M
Paid ratio
6.53%
Competition
377
Lifestyle

Art & Design

Lifestyle market segment

Extensions
2,756
Total users
9M
Paid ratio
5.26%
Competition
172
Lifestyle

News & Weather

Lifestyle market segment

Extensions
1,370
Total users
3M
Paid ratio
7.45%
Competition
92
Lifestyle

Well-being

Lifestyle market segment

Extensions
2,257
Total users
1.8M
Paid ratio
11.6%
Competition
157
Lifestyle

Travel

Lifestyle market segment

Extensions
602
Total users
1.7M
Paid ratio
15.4%
Competition
42
Lifestyle

Household

Lifestyle market segment

Extensions
361
Total users
197.1K
Paid ratio
11.4%
Competition
30
Fastest growth

Strongest 30-day average growth

See which category has the strongest recent user growth.

CategoryWorkflow & Planning

Productivity market segment

Avg. monthly growth1,713%

Open this category next in Explore or rankings.

Chrome Extension Categories | ExtScope